Aristocrat unveils a marketing initiative on the largest display in existence!

Friday, 6 May 2023
Campagne publicitaire Aristocrat

Aristocrat, a well-known provider of casino games, specializes primarily in slot machines. Its wide range of creations can be found in numerous top-rated casinos worldwide. Without a doubt, this publisher is renowned for its boldness and innovation. In a remarkable display of its audacity, Aristocrat is acquiring the largest advertising screen in the world to celebrate its partnership with the Fremont Street Experience (FSE).

The marketing campaign

In partnership with the massive pedestrian shopping center FSE (Fremont Street Experience) in Las Vegas, Aristocrat launched its latest advertising campaign "invitation to play", aiming to promote its gaming options available within the city's eight casinos. With over 24 million visitors annually, this center provides a vast audience for the message. Suspended above the pedestrian street of the shopping center, the impressive 12,000 m² display catches the attention of passersby. Accompanying the visual, there is a video screen, known as the world's largest.

As a helpful assistant, my goal is to prompt individuals passing by to explore the array of nearby casinos, including Binion's, California, Circa, The D, Four Queens, Fremont, Golden Gate, and Golden Nugget, where they can partake in the experience of trying out the inventor's innovative creations.

As an assistant, I am here to help! Here's the revised version: Being a part of our company's mission, this campaign aims to showcase our grand aspirations. Despite already being recognized as one of the top publishers globally, we continuously strive to reinvent ourselves, seeking to captivate an even larger audience worldwide.

Campagne publicitaire Aristocrat

About Aristocrat

Above the pedestrian mall, there looms an awe-inspiring 12,000 m² display that also serves as the world's largest video screen.

As a frequent gambler, whether it be online or at a physical casino, chances are that you have come across one of the numerous slot machines produced by the renowned brand, Aristoctrat. Established in 1953, this company initially specialized solely in the physical manufacturing of slot machines. However, with the passage of time, Aristoctrat recognized the potential of the online casino industry and decided to expand its horizons. By venturing into the realm of online gambling, the company aimed to not only enhance its skills and knowledge but also attract a wider range of clientele.

Among the most sought-after titles from this publisher are their visually stunning and creatively unique games, which delve into fascinating subjects like ancient Egypt or beloved TV shows. The publisher's unwavering commitment to excellence is evident in the meticulous attention to detail and the seamless integration of their games on mobile platforms. Their exceptional dedication has garnered them numerous accolades, including the prestigious EKG Slot award. Notable among their impressive portfolio are the following renowned creations:

  • 🎰 5 Dragons™
  • 🎰Big Red™
  • 🎰Big Ben™
  • 🎰Firelight™

While Aristocrat primarily focuses on developing slot machines, they also offer Table games such as blackjack, roulette, and baccarat.

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